�We choose IDeaS because of their superior reputation in the market � especially in Berlin, where six other five-star properties have already installed the IDeaS Revenue Management Solution. The proven incremental financial results Berlin hotels have experienced have left no doubt about the superiority of the IDeaS Revenue Management Solution and our need for it. It was the only choice for us. The system is impressive and works well to compliment the existing revenue management practices at our property.� said Kurt Lehrke, Resident Manager at the Hotel Palace Berlin. He added, �IDeaS has delivered truly superior training, support and client CARE to the Hotel Palace Berlin.� 

The Hotel Palace Berlin is a luxury five-star property situated in the heart of Berlin and is a member of Summit Hotels & Resorts.  The hotel offers 234 luxurious rooms and 48 suites, uniquely decorated and designed for the ultimate in guest comfort.  Situated just steps away from the city�s most famous thoroughfare, The Kurfuerstendamm and directly opposite the famous Berlin Zoo, the Hotel Palace Berlin provides stunning views of downtown Berlin.

�IDeaS is very proud that the Hotel Palace Berlin, an independent hotel property and member of Summit Hotel & Resorts, has joined our group of valued clients. Adding the seventh hotel in the five-star competitive set in Berlin is a significant achievement and a testament to the ability of IDeaS to the Company�s worldwide growth, by delivering long-term consistent benefits to our clients,� said Silvia A. Mayer, Account Manager for IDeaS International in Europe, Africa and the Middle East. �We look forward to continuing to provide the Hotel Palace Berlin with superior client CARE and the increased revenue associated with IDeaS Revenue Management.� 

About e-yieldTM Revenue Management Solution
The e-yield Revenue Management Solution by IDeaS automates the decisions that accept the most profitable mix of business, selling hotel rooms at optimum prices. e-yield? is a scaleable enterprise solution that is customized to meet the precise requirements of each individual property, its unique characteristics and business practices. It is designed to analyze the demand in the marketplace, match the most profitable demand to available inventory and manage room inventory by automating the decisions on what reservations to accept at what prices, by managing overbooking, availability and length of stay. e-yield is the only completely automated decision solution in the industry and the only solution to forecast group business.  It integrates seamlessly with core hotel technology systems, including PMS, CRS and S&C. The solution is available in property-based, centralized or ASP-based configurations.  e-yieldTM won the prestigious �World Class Solution� Award recognizing innovative, successful business intelligence implementations that provide true business value.

About IDeaS, Inc.
Integrated Decisions and Systems, Inc. �IDeaS� is a leading provider of revenue management solutions delivering measurable increases in revenue guaranteed. The company has invented analytic decision solutions that enable global clients to manage complex market segmentation, packaging, pricing and inventory management. IDeaS solutions create compelling enterprise value: 1) Increased Revenue guaranteed, 2) Higher Profits, and 3) Enhanced Property Valuations.

IDeaS� founders pioneered innovative revenue management solutions for companies including US Air, Northwest Airlines and United Van Lines.  In 1996, IDeaS created a solution designed for the hospitality industry; fundamentally changing the practice of revenue management with automated decision execution solutions and guaranteed results. IDeaS clients include Hyatt International Corporation, Six Continents, Hilton International, Vail Resorts, Mandarin Oriental Hotel Group, Opryland, Millennium & Copthorne, and Kempinski Hotels and Resorts. 

IDeaS, founded in 1989, is headquartered in Minneapolis, Minnesota. The company maintains technology development, support and sales offices in North America, the United Kingdom, Europe, Australia and Asia. For more information, visit www.eyield.com or call +49 8106 30 32 53.

About Hotel Palace Berlin
An aura of style and ultimate luxury pervades throughout the glorious Hotel Palace Berlin, without doubt one of the city�s foremost five star locations. There aren�t many hotels in which you can watch color TV whilst luxuriating in your whirlpool bath � an indulgent start to a memorable evening which may begin with a cocktail in the atmospheric Sam�s Bar, followed by an exquisite meal at the Michelin-rated First Floor restaurant, where chef Mathias Buchholz is aiming for his second star. It�s well worth inquiring about the individually designed rooms, such as the striking Oriental, Lotus and Panda suites with their quiet stunning panoramic views.

The hotel is situated in the heart of Berlin, just steps away from the city�s most famous thoroughfare. The Kurfuerstendamm and directly opposite the famous Berlin Zoo. The hotel has 234 luxurious rooms and 48 suites decorated in individual styles.

For meetings and incentives, the hotel provides 12 elegant and versatile function rooms, catering for up to 400 people for meetings or 700 for banquets. Comprehensive audio-visual and translation facilities are offered, as is catering for up to 1,500 people.