Close

Cart

Total $0.00

Checkout

London, UK – The 132-bedroom resort Cameron House has partnered with UpsellGuru to generate greater revenues and higher guest satisfaction. The 5 Star Luxury Hotel, set on the world-renowned banks of Loch Lomond in Scotland, is using UpsellGuru’s innovative upsell system to permit their guests to submit bids on room upgrade prior to their arrivals. Additionally, guests can purchase meals and spa visits in the hotel’s multi award-winning restaurants and spa.

In the first 3 months of partnership, Cameron House is experiencing a high number in stay upgrades, attaining average additional revenues of GBP 6.000 per month (up to GBP 10.000 in requested upgrade revenue). As an added benefit, Standard rooms are freed up to re-sell, further increasing revenue and occupancy.

British chain Village Hotels already implemented UpsellGuru to their 28 properties earlier this year with great results.

“We are overwhelmed by the success of UpsellGuru for our properties," says Rob Paterson, Commercial Director of Village Hotels. The group has seen up to 3000 transactions per month, with revenues beyond GBP 55.000.  

Most recently, the small luxury Scottish properties of the ICMI Collection partnered up with UpsellGuru to offer their guests room upgrades and additional room amenities to enhance guest’s experience in their renowned hotels such as the Cromlix, Greywalls, Rocpool Reserve Hotel, and others.  

The British market has established itself to be the biggest market for UpsellGuru in terms of partner hotels and hotel guests using the upgrade tool, with daily over 1000 users from the U.K. navigating through the system to upgrade in hotels in- and outside of Britain.

Empowering hotel guests

Proactively up-selling is the easiest way to increase a hotel’s ADR and RevPAR as the probability of selling to an existing customer is significantly higher than selling to new customers. The biggest common mistake made by hoteliers is to overlook the guest’s experience in this process. Nowadays hotel guests like to be in control of their entire journey – from the time of researching hotels, comparing prices, to the actual booking process.

UpsellGuru is empowering guests to decide what an upgrade is worth to them by placing a bid on higher room categories, prior to their arrivals. It is the hotel’s choice whether to accept or deny the offer. Additionally, cross-selling to extra services, such as breakfast or transportation, is also offered from a guest service menu.  

For more information, visit: https://www.upsellguru.com

About UpsellGuru

UpsellGuru is an online system that allows hotels to offer their guests upgrade opportunities to higher room categories through a bidding process. The hotel receives upgrade offers and decide whether to accept or deny the offer.

UpsellGuru has been working very successfully with hotels worldwide, increasing the hotel's revenue & guest satisfaction.

For more information, visit: https://www.upsellguru.com 

Contact: Hans Schmidtner

info@upsellguru.com

Related News

Using Gamification to Sell Guestroom Upgrades

The Unfinished Business of Revenue Management: Investment Abandoned

Shifts In Revenue and Expenses Improve Hotel Food and Beverage Profits

IDeaS G3 RMS Gives New Revenue Opportunity to Resorts and Hotels with Component Room Optimization - an Industry First

IDeaS Learning System Recognized With Gold Award From Learning & Development Research Firm Brandon Hall

More Than 10,000 Hotel Properties Worldwide Rely on IDeaS' Advanced Analytics for Confident Revenue Management

Desbravador Integrates TravelClick’s iHotelier Central Reservations System into its Property Management System

Measuring and Incentivizing Front Desk and Reservations Upselling

PMS Software Evaluation Scorecard Ensures Hotels Can Find Their Ideal Property Management System

Hospitality Financial Leadership - Global Hotel Revenue Management

Hotel Occupancy Continues to Reach New Heights but Rate Not Keeping Pace

Provenance Hotels Chooses IDeaS G3 RMS to Advance Revenue Strategy in 2017

the D Las Vegas Increases Profitability and Efficiency with Revenue and Profit Optimization Solutions from The Rainmaker Group

The Rainmaker Group to Showcase Hospitality Revenue and Profit Optimization Cloud at HITEC 2017

Hotelsoft Expands Its Development Center, Beefs Up Offerings

You're Invited to Rethink Your Hotel Technology with ALICE & Duetto

The Rainmaker Group Solves Revenue Management Challenges to Bolster Growth at Westgate Las Vegas

The Rainmaker Group Maintains Leadership Position in Hospitality Pricing Optimization and Intelligence Sector with Record Setting Growth in Q1 2017

The Rainmaker Group to Present Total Revenue Management Approach for Casino Hotels at INFORMS 2017

nSight for IDeaS™ Helps Hoteliers Drive More Profitable Bookings by Tapping Forward-Looking Travel Intent Data

All News »

Please login or register to post a comment.