Travel Trends Index: Domestic Biz Travel Reels, Int'l Set to Rebound
May 3, 2016 10:37am
WASHINGTON (May 3, 2016)—Despite further decline in domestic business travel, the U.S. Travel Association's latest Travel Trends Index (TTI) indicates that travel to and within the U.S. expanded overall in March—and predicts a moderate overall uptick in travel through mid-2016, thanks to solid domestic leisure travel demand and expected strengthening in international inbound visitation numbers.
The March Current Travel Index (CTI) registered 51.3 in March, showing overall growth in travel demand in March. The CTI has read above 50—indicating growth—for 75 straight months.
After lagging behind domestic travel for much of 2015, international inbound travel to the U.S. showed signs of life in March 2016 and is on track to pick up in the coming months.
The news is not nearly as good for domestic business travel, which continued its run in negative territory amid persistent uncertainty in international markets and the accompanying dip in global business confidence.
Travel to and within the U.S. grew overall in March 2016, compared to March 2015, thanks to strengthening domestic leisure travel coupled with steady, though still subdued, growth in international travel. While the pace of international inbound travel trailed domestic for the ninth month in a row in March, the predictive 3-month Leading Travel Index (LTI) rose to 51.3 (a number greater than 50 indicates growth), indicating that international demand may soon pick up. U.S. Travel researchers project a bump in international arrivals in the near future, which is anticipated to grow slightly faster than overall domestic travel during the next three and six months.
"This month's TTI readings signal that, despite the weight of the strong U.S. dollar on foreign buying power, a rebound for international travel to the U.S. appears to be on the horizon," said U.S. Travel Association Senior Vice President for Research David Huether. "The continued softness of business travel is worth keeping an eye on, but for the moment is more than offset by strength in the rest of the travel market."
The business Current Travel Index (CTI) plunged again in March from 49.6 to 48. As businesses remain cautious in the face of generally subdued business confidence and mixed global economic indicators, this segment of the U.S. travel market will likely continue to underperform throughout the summer months.
The TTI consists of the Current Travel Index (CTI), which measures the number of person trips involving hotel stays and/or flights each month, and the Leading Travel Index (LTI), which measures the likely average pace and direction of business and leisure travel, both domestic and international inbound. It assigns a numeric score to every travel segment it examines—domestic and international, leisure and business—in current, 3-month predictive and 6-month predictive indicators. As with many indices similarly measuring industry performance, a score above 50 indicates growth, and a score below 50 indicates contraction.
In the full Travel Trends Index report, the 3-month and 6-month predictive Leading Travel Indices (which predict future industry performance) indicate a growth rate of around two percent, on average, through September 2016, with readings of 51.2 and 51.1, respectively.
The U.S. Travel Association developed the TTI in partnership with Oxford Economics, and draws from multiple data sources to develop these monthly readings. In order to compile both the CTI and LTI readings, the organization's research team utilizes multiple unique, non-personally identifiable data sets, including:
Learn more about the Travel Trends Index.
Click here to read the full report.
Tags: travel trends index,
u.s. travel association
The U.S. Travel Association is the national, non-profit organization representing all components of the travel industry that generates $2.1 trillion in economic output and supports 15 million jobs. U.S. Travel's mission is to increase travel to and within the United States.
Contact: Cathy Keefe
Contact: Jamie Morris
Travel Trends Index: Domestic Leisure Travel Withstands Harvey and Irma
As Business Centers Remain Required - Space Savings Technologies Provide Innovative Solutions
Travel Trends Index: Slight Uptick Across All Travel Segments
U.S. Travel Statement on New Travel Restrictions
Portions of Travel Trends Index Revised Sharply Downward on New Data
U.S. Travel Association Presents Florida Governor Rick Scott with Distinguished Leadership Award for Commitment to Travel and Tourism
Louisiana's Kyle Edmiston Wins 2017 State Tourism Director of the Year
Workers Who Start in Travel and Tourism Achieve Higher Peak Salary Than Most Industries
Marriott's Arne Sorenson and STR's Randy Smith to Be Inducted into U.S. Travel Hall of Leaders
The Business Center of the Future is Here!
Travel Trends Index: Int'l Travel to U.S. Continues Strong Showing Post-Executive Order
Looking for Another BUSINESS CENTER Solution? Discover Why the Industry Shift Is ON and Why It's to TTI
U.S. Travel Trends Index: International Travel Post-Executive Order Stronger Than Expected
U.S. Travel Industry Rallies Behind Brand USA
Travel Trends Index: International Inbound Travel Shows Signs of Weakness
TTI Technologies Reports It's Time to Upgrade and Eliminate Costs With Your Business Center. You and Your Guests Deserve Better.
Wyndham Hotel Group’s Geoff Ballotti Named U.S. Travel National Chair
Travel Trends Index: International Travel Unexpectedly Strong to Start 2017
U.S. Travel Reacts to Trump's Joint Session Address
International Travel to U.S. Finally Returns to Pre-9/11 Levels
Please login or register to post a comment.