Total $0.00


Social-Media Savvy Maestro Connects Guests with Channels for Positive Property Reviews; Facebook Direct Booking Widget Delivers Instant Direct Reservations

December 14, 2016 – The most effective and low cost form of property marketing is personal recommendations between friends, family, and colleagues. Personal recommendations drive new bookings and repeat business because they are freely given and credible. Today these recommendations are online.  Social media channels like Facebook and TripAdvisor are where travelers exchange travel tips and recommendations on where to stay. With Maestro’s depth of social and guest engagement tools, hotel operators can be an effective part of the social media conversation and enhance the guest journey.

Maestro gives independents a social-media edge
“Social media is an essential part of our total marketing strategy,” says Rich Newman General Manager of Gainey Suites Hotel in Scottsdale, Arizona. “We are an independent hotel and without Maestro’s help to leverage social media and our guests’ participation on TripAdvisor and Facebook we would not be nearly as successful. We rely on Maestro PMS’ hotel management software for many areas of our online marketing strategy.” Maestro hotel management software provides independent hotels and resorts with social media tools like ResWave direct-booking utilities that enable visitors to check availability and make reservations without leaving the hotel’s Facebook page. Maestro’s professional team includes services to coach operators on how to leverage social media channels to increase bookings and revenue generating opportunities.

“Guest reviews definitely affect our business,” Newman said. “Maestro’s guest engagement tools offer automated post-stay emails inviting guests to interact with our property and share their experience with links to TripAdvisor and other social media forums. We share these reviews on our website and guests book here because of them. This makes us very popular with visitors to our area and trusted by our repeat and new guests.” Gainey Suites is consistently rated in the top 3 Scottsdale hotels on TripAdvisor.

“The centralized guest profiles in Maestro can store a guest’s social media handles as well as other personal profile information for guest engagement. Properties can easily respond to inquiries and join the online conversation. Maestro Front Office and our other integrated hotel management software modules incorporate social media tools that anticipate how guests will engage with the hotel in the future,” said Warren Dehan, Maestro PMS President. “We connect hotel operators with travelers and guests online to create a more personalized relationship wherever they are. From their first visit to a review site, to the hotel website, and after they’ve departed Maestro sustains the property relationship.”

Gainey Suites uses Maestro’s ResWave direct booking engine on its website and on its social media pages.  Newman said, “Social media tells our story in a personal way. Our Facebook page humanizes Gainey Suites and lets guests interact with us one-on-one. Maestro’s social media and web booking tools generate hundreds of room-nights and add to our F&B business.”  Click here for more information on how to reserve, engage and socialize with Maestro PMS.

Maestro is the preferred hotel management software of leading independent hotels, resorts, condos and multi-property groups and continues to be on the cutting edge of technology innovation targeted at the independent hotel and resort market. Maestro is focused on trusted relationships, educational support services, and long term investment security for hotel operators, qualities that are at the core of Maestro’s business practices and are the foundation of its long lasting 35+ years of success.

Maestro’s Unparalleled Hospitality Solution, On-Premise or In The Cloud
We help centralize operations, enhance guest service, improve efficiency, and maximize online and offline revenue with the industry's most robust and flexible hotel and resort software solution.  Maestro PMS empowers leading full-service hotels, luxury resorts, multi-property groups, conference centers, and vacation rental  properties by integrating their complex operations with a solution that shares a central guest profile and offers over 20 modules to address each area, many that provide guests a web experience and operators mobile ease and direct booking channels.  Modules include Front Office (PMS), Accounts Receivable, Analytics and Business Intelligence, Sales and Catering, Multi-Property Enterprise Management, Condo Owner Management w/Web Portal, Spa and Activities, Internet Booking Engine, Real-Time Yield Management, Dynamic Packaging, Group Management, CRM, Guest Experience Measurement, Loyalty, CRO, GDS/OTA Two-Way Integration, Membership, Housekeeping and Work Order, Fine Dining and Retail POS, Online Guest Pre-Registration, Digital Signature Capture, Passport Scanning, Concierge and much more! Maestro PMS facilitates solutions to address the needs of full-service operations of any size including large scale single or multi-property hotels and resorts with technology that may be deployed on-premise or in the Cloud via Windows, Web Browser and a combination of both.

Exchange ideas and connect with Maestro PMS on:


About Maestro

Maestro is recognized in the hospitality industry for its standard-setting Diamond Plus Service and robust integrated Maestro PMS resort and hotel software technology. With more than 35 years’ experience dedicated to developing technology solutions for the independent hospitality market, Maestro is a partner who understands your need for a scalable, sophisticated and flexible PMS that works the way you do. Maestro applications are engineered for operators who need to manage their enterprise in a real-time environment for the utmost operational efficiency, productivity, control, and profitability, while focusing on the guest experience to ensure they stay engaged.

Contact: Macarena Lorenzini / 905-940-1923

Contact: Julie Keyser-Squires, APR, Softscribe Inc. / 404-256-5512

Related News

Maestro PMS Localised Capabilities, International 24/7 Support Wows UK Clients

Texas Strong, Houston Hotel Operators Still Keeping Doors Open to Support Hurricane Harvey Relief Efforts

Maestro PMS at HX in New York: Full-Service & Multi-Property Independents Get Powerful Mobile & App Based Profitability Tools

Maestro PMS Delivers Savvy Mobile Strategies that Enrich the Guest Journey from Direct Booking to Check Out

"Our Operation Is Effortless and Guests Feel It" - Success Stories By Maestro PMS Clients from Large Scale Resorts to Boutique Indies

Maestro PMS Integrated Guest Loyalty System Gives Independent Property Groups A Brand Loyalty Advantage

Maestro PMS Integrates with Listrak Digital Marketing to Increase Bookings, Guest Loyalty

Maestro PMS Earns Repeat Business from Clients with Growing Portfolios

Maestro PMS eLearning Simplifies Training, Boosts Staff Productivity for Independents

The Common Online Guest Journey Begins With Only a Room Booking - Maestro PMS Offers Deeper Engagement with Integrated Online Spa and Activities Booking for Independents

HITEC News: Maestro PMS Adds Integrated Digital E-Signature Reservation and Sales & Catering Contract Execution to List of 600+ Supported Interfaces 

Maestro PMS Brings Newest Cloud, Tablet, Mobile Solutions for Independents to HITEC

Pursuit Selects Maestro Web Multi-Property PMS for 15 Properties Totaling 1,400 Rooms

The Cliffs Resort Unifies Full-Service Property Operations with Maestro PMS for Greater Efficiency and Real-time Direct Booking

Maestro PMS Thought Leadership: How Independents Boost Revenue with OTA Connections, Yield, Online Packages, and Direct Booking

Legacy Systems are so Yesterday, Join the Reigning King – the Cloud PMS!

Maestro PMS Housekeeping App Personalizes Guest Engagement

Maestro PMS Expands to Larger State of the Art Offices in Support of Unprecedented Client Growth

3 Ways Your Independent Hotel Can Go From Good to Great

Maestro PMS Cloud Hosted Option Frees Full Service Independent Operators to be Hoteliers Again

All News »

Please login or register to post a comment.