Crescent Hotels & Resorts Appoints Andréa Sorensen as Vice President of Sales and Marketing
April 27, 2017 1:12pm
Washington, DC (April 27, 2017) – Michael George, Chief Executive Officer of Crescent Hotels & Resorts, announced that the hotel and resort management company hired Andréa Sorensen as Vice President of Sales and Marketing. Crescent, based in Fairfax, Virginia is a nationally recognized operator of premier hotels and resorts throughout the United States and Canada. Sorensen will be responsible for developing sales strategies, managing marketing initiatives and relationships, and revenue analysis for Crescent-managed properties.
“Andréa’s proven sales records combined with her advanced experience in multiple sales technology platforms will help Crescent to drive revenue for our managed properties,” said George.
Sorensen has over 15 years of hotel, hospitality and sales experience. Prior to joining Crescent Hotels & Resorts, she served as Associate Director of Sales for Starwood Hotels & Resorts Worldwide. Sorensen holds a Bachelor of Science in Marketing from Townson State University in Maryland, and has received more than a dozen awards for her sales performance.
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Crescent Hotels & Resorts is an award winning, nationally recognized, top-3 operator of hotels and resorts. Crescent currently operates over 100 hotels, resorts & conference centers in the US and Canada. Crescent is one of the few elite management companies approved to operate upper-upscale and luxury hotels under the brand families of Marriott, Hilton, Hyatt and IHG. Crescent also operates a collection of legendary independent lifestyle hotels and resorts. Crescent’s clients are made up of hotel REITs, private equity firms and major developers. For more information, please visit www.chrco.com.
Contact: Crystal DeStefano
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