Choice Hotels Appoints Keith Biumi as Regional Vice President, Membership Development of Ascend Hotel Collection
March 17, 2017 11:12am
ROCKVILLE, Md., March 17, 2017 -- Choice Hotels International, Inc. (NYSE: CHH), one of the world's largest hotel companies, has appointed Keith Biumi to the position of regional vice president, membership development of the Ascend Hotel Collection. The Ascend Hotel Collection is the world's first and largest portfolio of distinctive upscale independent hotels and resorts, backed by the global resources of Choice Hotels.
Biumi has more than 25 years of experience in the hotel industry in domestic and international markets, with broad expertise in development, franchising, brand marketing, finance and hotel operations. He will oversee the strategic initiatives for Ascend, focused on continuing its growth and success.
"We welcome Keith to our team. His extensive background and accomplishments in the upscale space will help further expand the Ascend Collection membership," said David Pepper, chief development officer, Choice Hotels. "Keith's knowledge, passion and leadership will be a great asset as we seek to bring Ascend to new locations and deliver one-of-a-kind experiences."
Biumi joins Ascend from Intercontinental Hotels Group (IHG) where he served as regional vice president, upscale development and franchise sales. At IHG, he received the "Upscale Developer of the Year" award a record eight times. Biumi earned a Bachelor of Science from the State University of New York, Plattsburgh.
The Ascend Hotel Collection, a portfolio of unique, boutique and historic properties, is recognized as the industry's first "soft brand," a concept pioneered by Choice Hotels that puts the company's vast network of support behind independent hotels and resorts. These resources equip hoteliers with Choice's robust distribution channels, technology, and an award-winning loyalty program. More than 170 properties are now open and operating around the world, which surpasses its top three competitor soft brands combined.
Tags: choice hotels international,
ascend hotel collection
Choice Hotels International, Inc. (NYSE: CHH) is one of the world's largest lodging companies. With more than 6,500 hotels franchised in more than 40 countries and territories, Choice Hotels International represents more than 500,000 rooms around the globe. As of December 31, 2016, 775 hotels were in our development pipeline. Our company's Ascend Hotel Collection®, Cambria® hotels & suites, Comfort Inn®, Comfort Suites®, Sleep Inn®, Quality®, Clarion®, MainStay Suites®, Suburban Extended Stay Hotel®, Econo Lodge®, Rodeway Inn®, and Vacation Rentals by Choice Hotels™ brands provide a spectrum of lodging choices to meet guests' needs. With more than 30 million members and counting, our Choice Privileges® rewards program enhances every trip a guest takes, with benefits ranging from instant, every day rewards to exceptional experiences, starting right when they join. All hotels and vacation rentals are independently owned and operated. Visit us at www.choicehotels.com for more information.
Contact: Scott Carman
Choice Hotels Signs with S3D Partner to Develop New 90-Room Cambria Hotel in Burbank, California
Choice Hotels Appoints Raul Ramirez as Vice President, Strategic Finance and Financial Planning & Analysis
Choice, SpringBridge Development and Landmark Enterprises Break Ground on Cambria Hotel Mount Pleasant
Choice Hotels Appoints Patrick Pacious as President and Chief Executive Officer Succeeding Steve Joyce
Concord Hospitality Breaks Ground on 133-Room Beaufort Hotel in North Carolina
Choice's Board of Directors Appoints Patrick Pacious as President and CEO Succeeding CEO Stephen Joyce
Cloud Nine Hospitality to Develop New Cambria Hotel in Austin, Texas Set to Open in 2019
The Curtiss Hotel Opens in Renovated Historic Harlow C. Curtiss Building in Downtown Buffalo, New York
Hawaii's Kohea Kai Resort Maui Joins The Ascend Hotel Collection by Choice Hotels International
The LOOK Hotel, New Boutique Hotel in Brooklyn's Red Hook Neighborhood, Joins Ascend Hotel Collection
Selected by the Choice Hotels Owners Council, Federal Pointe Inn, an Ascend Hotel Collection Member, Wins Hotel of the Year Award
Marshall Hotels & Resorts Opens 162-Room Grand River Hotel, An Ascend Hotel Collection Member, in Grand Rapids
Choice Hotels Appoints Eleonora Tarzibachi as Head of Brand Development and Management for Ascend Hotel Collection
enVision Hotel Management Debuts enVision Hotel Boston-Everett, the City's First Hotel in Seven Decades
Fillmore Hospitality Celebrates Topping Off for New Cambria hotels & suites in Nashville, Tennessee
Choice Hotels Partners with Villa Developers for New 173-Room Cambria hotel & suites in San Jose, California
Recently Renovated enVision Hotel St. Paul South Joins Choice Hotels' Ascend Hotel Collection
Marin Management's Historic The Peery Hotel in Salt Lake City Joins Choice's Ascend Hotel Collection
Choice Hotels Enters Master Development Agreement with Equinox Ventures Ltd. to Bring Three Choice Brands to the Middle East
Global Vision Hotels Breaks Ground on New Build enVision Hotel Boston Everett, a Ascend Hotel Collection
Please login or register to post a comment.