AHLA’s 2016 Lodging Survey Underscores the Latest Hotel Trends Across the Country
November 2, 2016 12:26pm
Technology Advances, Sustainability and Charity Giving Get High Scores
Washington, D.C. – November 2, 2016 – The American Hotel & Lodging Association (AHLA) today released the 2016 Lodging Survey—the definitive industry review examining the top trends in the hotel industry. Conducted by industry data provider STR and funded by the American Hotel & Lodging Educational Foundation (AH&LEF), the survey provides a comprehensive understanding of amenities, guest services and more.
The survey underscores how hotels continue to advance, accommodate and innovate, offering an even better guest experience and a more rewarding workplace. Consumers can expect an array of the technological assets they’ve grown accustomed to in their everyday lives, including high-speed and wireless Internet in more places and high-definition, flat screen televisions. Hotels are also prioritizing convenience and comfort with mobile check in, mobile apps, smoke-free rooms and complimentary breakfast.
Advancing hotels’ commitment to being a valuable member of their community, charitable giving, through donations and volunteer work have increased and employees and guests alike can feel proud about continued sustainability efforts including recycling programs and efficient energy management systems.
“Anticipating the needs and wants of our guests, and providing a rich and rewarding work environment, are vital to the success of the hotel industry. Hotels are fully committed to providing exceptional customer service and implementing initiatives that are important to both our guests and employees such as a strong commitment to sustainability and charitable giving,” said Katherine Lugar, president and CEO of AHLA. “These insights have a profound impact on our industry, helping hoteliers make decisions that will allow them to deliver the best possible service and guest experience as well as develop and enhance their properties and workforce.”
“We are thrilled to once again partner with AHLA on this survey, which provides helpful guidance for hoteliers, industry vendors and the traveling public,” said Amanda Hite, president and CEO of STR. “This benchmark allows key stakeholders to understand and embrace the opportunities within the industry.”
Key findings include:
In-Room Amenities and Property Offerings
Conducted biennially since 1988, the Lodging Survey is one of the longest-running surveys of its kind. With more than 8,000 participants, it is the most comprehensive analysis of the trends in the hotel and lodging industry based on direct feedback from a diverse group of hotels and property types.
To read the complete report visit, click here.
american hotel & lodging association,
Serving the hospitality industry for more than a century, the American Hotel & Lodging Association (AHLA) is the sole national association representing all segments of the 8 million jobs the U.S. lodging industry supports, including hotel owners, REITs, chains, franchisees, management companies, independent properties, bed and breakfasts, state hotel associations, and industry suppliers. Headquartered in Washington, D.C., AHLA focuses on strategic advocacy, communications support, and educational resources for an industry that advances long-term career opportunities for employees, invests in local communities across the country and hosts more than one billion guests’ stays in American hotels every year. AHLA proudly represents a dynamic hotel industry of more than 54,000 properties that supports $1.1 trillion in U.S. sales and contributes nearly $170 billion to the U.S. economy. Learn more at www.AHLA.com.
Contact: Katie Longo
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