10 Reasons Why Adding Room-Allocation Software will Improve Operations and Cut Costs in 2017
November 7, 2016 9:23am
hospitalityPulse sheds light on the hidden financial impact of room assignment and check-in operations
[Santa Cruz, Calif. – November 7, 2016] – Spending for hotel IT has hit an all-time high in 2016, and experts are predicting that many of the systems that already have high adoption rates are also on schedule for an upgrade in the coming year. While much of the focus lies on new CRM and mobile solutions, it is easy to forget how a perfectly customized hotel stay can be easily spoiled. Be it due to category overbooking or last minute inventory changes, a hotel can quickly find itself unable to assign the best room for each guest.
A new technology that needs to be on hoteliers’ radar – and placed into their 2017 budgets – is one that takes the guesswork out of room assignment. An automated room-allocation solution optimizes the room assignment for every guest – every time – with consistent efficiency. Guests are assured of getting the most possible room features and preferences they requested during booking, while the hotel avoids inventory fragmentation, costly downgrades and unnecessary complimentary upgrades.
“Often, more than half of a hotel’s guests are not checked in to their pre-assigned rooms,” said Pierre Boettner, hospitalityPulse CEO. “This may be due to overbooking situations, room’s housekeeping statuses, or competing last minute guest requests. Apart from the negative impact on repeat business and fidelity from guests who are unsatisfied with the rooms they receive, hotels with non-optimal room allocation face true costs of downgrades and of unnecessary and expensive complimentary upgrades. All of this should draw hoteliers’ attentions to the need for room allocation software and improved optimization in 2017.”
Here are 10 reasons why hoteliers should add Room Assignment software to their 2017 budgets:
To increase customer satisfaction and secure guest loyalty, hoteliers not only need to cater for a personalized and mobile booking experience, but they need to deliver on the newly created expectations.
“Pairing the positive revenue effects of optimal room assignment with the tremendous efficiencies in operations allows for a quick ROI,” Boettner said. “This area of digitization needs to be moved up the priority list for hotel technology investments in 2017.”
For more information on room-allocation software and the roomPulse solution from hospitalityPulse, the technology leader in automated room assignment solutions, visit www.hospitalitypulse.com.
room assignment software,
hospitalityPulse was designed by hotel technology and operations veterans tackling one of the most difficult problems hotels are facing: Room Assignment. Our patent-pending optimization mathematical modeling process, combined with an intuitive user interface, is helping hoteliers assign the most optimal room for every guest, every time, with consistent efficiency. Using the multi-dimensional roomPulse inventory engine, hoteliers can automate room assignments to streamline check-in. roomPulse dynamically optimizes each room assignment in real time, all the time. Visit us at www.hospitalitypulse.com.
Contact: Pierre Boettner
Contact: Barb Worcester
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