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Stop Dangling the Wrong Carrots: How Revenue Incentive Plans Hurt Profits
March 9, 2017
Occupancy is high. You’re crushing your RevPar Index. And, you’re on pace to surpass your quarterly revenue targets as well as last year’s...
Is the iPhone Killing Your Hotel Revenue?
February 23, 2017
Here’s what we all know by now:
The explosion of smartphone usage over the past few years has been staggering. And not just iPhones, but...
Tambourine Shares The Hidden Chasm: Why Your Bookings Keep Falling into the Abyss
February 9, 2017
The guest’s road from your hotel marketing campaigns, to your website and finally to online booking is a delicate, razors’ edge journey filled with...
Tambourine Shares 5 Hotel Sales Tactics to Jumpstart 2017
January 13, 2017
A fresh New Year brings a new opportunity to delight ownership with big results in group/event sales…but only if you start off with velocity.
OTAs Hitting Hotel Owners Where It Hurts: Real Estate Values
November 3, 2016
A new report from the AHLA has sent a ripple of concern through many hotel owners.
According to the report, entitled: Demystifying the Digital...
Six Things Scaring the $%#@ out of Hotel Marketers This Halloween
October 27, 2016
For Halloween, we asked hotel marketers from coast to coast, representing properties of all sizes, what they’re most spooked about right now. Here...
The One Question That Terrifies Hotel Marketers
July 20, 2016
You’re precise with your numbers. You’re diligent and know where every cent of your hotel marketing budget is spent. Your owners and hotel asset...
How Boutique Hotels Win vs. Big Box Brands
July 13, 2016
In today’s world, where travelers are willing to invest in whatever is remarkably authentic and local, boutique hotels are coming out on top....