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Tag : loyalty programs

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Do Loyalty Programs Really Create Loyalty?

April 20, 2018

By Shep Hyken Lately, I’ve been asked about loyalty programs. Any company can create a loyalty program. But, there is some confusion around what exactly...

Using Loyalty Programs as a Tool for Brand Education

August 23, 2017

By Larry Mogelonsky, MBA, P. Eng. ( An old school sales technique that today is considered somewhat exploitative and sleazy may in fact...

Hospitality, Meet the Digital Age: Three Ways Hotel Loyalty Programs are Improving

May 2, 2017

By Marc Berman Does anyone remember what it was like to plan a trip before the days of the internet? Travel agencies were our best friends and we got around...

Cloud5 Expands Direct Reservations Services with New Contact Center in Puerto Rico

March 2, 2017

Multicultural center combines near-shore cost efficiency with superior process to deliver highest conversion rates and caller satisfaction scores Chicago, IL...

Cloud5 Contact Center Achieves Major Service Record with One Million Hotel Reservations Booked

February 9, 2017

Chicago, IL (February 9, 2017) — Cloud5 Contact Center, the only provider of reservations optimization and enhanced agent services exclusively for...

JD Power Reports Marriott Ranks First in Customer Satisfaction with Hotel Loyalty/Rewards Programs

April 11, 2014

Recommendations from Hotel Staff as well as Friends and Family are Key Drivers of Customer Awareness and Adoption of Hotel Loyalty Programs WESTLAKE VILLAGE,...

Invitation to Participate in Research Project on Loyalty Programs

September 30, 2013

Professor Chekitan Dev of Cornell University's School of Hotel Administration and Laurence Bernstein, Managing Director of Protean Strategies, invite you to...

Deloitte Survey Finds Airline Loyalty Programs Miss the Mark on Encouraging Real Loyalty

August 20, 2013

Survey Reveals 72% of High-Frequency Business Travelers Participate in Multiple Programs NEW YORK, Aug. 20, 2013 -- Deloitte today released "Rising above the...

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