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of Hotel Administration at the University of Nevada Release Road Warrior Survey Results |
LAS VEGAS (October 3, 2000) � Just what goes on behind closed hotel
room doors? The Crowne Plaza Travel Index, a survey conducted by the William
F. Harrah College of Hotel Administration at the University of Nevada for
Crowne Plaza Hotels and Resorts polled more than 600 business travelers
to determine how they spend their time on the road and in their hotel rooms.
Do they sleep in the nude? Hit the minibar? Stay healthy? Tidy up? And
which travelers are all wired up?
The survey Indexed data from 1998 against the 2000 survey to uncover how business traveler habits are changing; the company plans on conducting the survey annually. There are a number of new trends that emerge in the 2000 Index, though one constant is the number of trips - most travelers still take approximately 10 business trips per year, staying an average of four nights per trip. A change in job necessitated travel for 43% of those polled, an increase from 34% in 1998. Perhaps the most significant trend to emerge in this year�s Index is the dramatic increase in the use of technology while on the road. Not a moment goes to waste in this wired world, with 48% of warriors traveling with a laptop, up from 33% in 1998. Staying connected is critical for travelers � 64% bring a cell phone (up from 37%) and 52% check their e-mail (up from 39%). In this booming economy, today�s traveler is less frugal with only 15% shopping around for hotel deals, down from 25%. The propensity to redeem miles to save money, however, remains relatively static, 22% versus 21% in the 1998 survey. Slightly more travelers take along a spouse with those laptops, 17% over 16%, and an increase in visits to business centers was found, 11% versus 6% in the previous survey. Proof that business travelers are toiling away in their hotel rooms was revealed in the fact that only 4% order up an in-room movie. Another fast-growing trend among business travelers is adding leisure time onto their trips - 23% of respondents do so. Maybe the destination influences the decision to stay � New York is the city road warriors love to love and love to hate � it scored tops in both most and least favorite categories. San Francisco and Chicago rounded off the top three picks; Los Angeles scored least favorite. Other travel notes include:
Some traits of the respondents aged 25-35 versus the 56+ year-olds are:
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Bass Hotels & Resorts® www.basshotels.com www.crowneplaza.com |