Fredrik returns to Radisson SAS, having left his position as Vice President Sales in 1998, to pursue his own business interests.  In the past two years he has worked in the Vocational Training & Education field as Managing Director of the UK-based Hospitality Catering & Training Company Ltd. (HCTC). During this time, he successfully engineered a management buy-in and turned around what is now the UK�s largest hospitality training company, with more than  £10 million in annual turnover.

Fredrik has a strong track record with Radisson.  Prior to his years at Radisson SAS (1996 - 1998), he worked for Radisson Hotels for seven years in a variety of positions in the USA, Europe, Australia and Asia.

Fredrik comments: �I am delighted to return to this dynamic brand.   I look forward to harnessing the excitement and energy created by the explosive growth and channel this into fresh, relevant and impactfull marketing. �He adds:� A priority will be to increase communication with our customer and capture and retain their loyalty through effective use of new technologies.

Kurt Ritter, President and CEO, Radisson SAS Hotels & Resorts comments: �I welcome Fredrik�s return. His extensive global hotel experience combined with his fresh energetic approach will be an invaluable asset.  I look forward to watching his impact on Radisson SAS.�

Radisson SAS Hotels & Resorts, currently includes 98 hotels in operation and 27 hotels under development in 36 countries and is the sole franchisor in Europe, the Middle East and Africa for Radisson Hotels & Resorts Worldwide.