| PHILADELPHIA AND MONTVALE, N.J. � Aug. 25, 2004
- StarCite, Inc., leading provider of innovative Web-based technologies
and services for the $300 billion global meetings and events industry,
today announced that Dolce International Conference & Resort Destinations
selected StarCite�s lead management technology to power a new 24-hour call
center for meeting planners. Using a custom version of StarCite�s RapidRFP®,
call center employees can quickly build and send meeting requirements to
Dolce�s global sales. StarCite has integrated all leads into Dolce�s sales
force automation solution through Newmarket International�s MeetingBroker.
The complete solution provides efficiencies in analysis, response and management.
Additionally, StarCite�s data aggregation dashboard gives Dolce centralized
visibility to all leads from Meetings Desk and the StarCite Online Marketplace.
�StarCite�s supplier technology solutions are automating and streamlining lead management of our Meetings Desk,� said Robin D. Steiner, Vice President, Marketing-The Americas for Dolce International. �Through a collaborative effort between marketing and IT, we determined that StarCite�s marketing and technology solutions best fit our needs,� Steiner said. �Lead management is a critical business process to drive revenues and better service delivery, particularly among major brands,� said John Pino, Chairman and Founder of StarCite, Inc. �In a highly competitive environment, having one process to manage valuable group leads with complete visibility drives more revenues and more satisfied customers. We�re delighted that Dolce is relying on our innovative technology and marketing solutions to deliver its renowned service to planners and to book more meetings in its expanding number of destinations,� Pino added. With 26 conference centers in the United States, Canada and Europe, Dolce decided to launch a new Meetings Desk to be more responsive to the needs of meeting planners. Calling one number, (800) 57-DOLCE, planners can get answers to questions about capacities, request brochures or detail their meeting needs over the phone. Dolce has promoted the Meetings Desk in a marketing campaign that offers incentives to book business meetings of 50 or more room nights in September-December at any center. About Dolce International
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