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Jeffrey Brower Named General Manager
at L�Auberge de Sedona

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Sedona-AZ. � May 27, 2004 .   Veteran hotelier Jeffrey Brower joins L�Auberge de Sedona, one of Arizona �s famed hideaways, as general manager.  Brower has more than 14 years of hospitality experience including eight years of management with The Ritz-Carlton Hotel Company.

Brower has won particular praise for his ability to achieve fiscal and service goals.  In his new post, Brower will supervise all management activities for L�Auberge de Sedona.  In addition, he will oversee the renovation of L�Auberge Restaurant and development of a new spa.   

"Brower brings a wealth of knowledge and experience in luxury hotel management to L�Auberge de Sedona," said Horst Schulze, president and CEO, The West Paces Hotel Group, the resort�s management company.  "His operations background at first-class luxury properties along with his hands on leadership approach, make him a perfect fit for L�Auberge de Sedona."  

Prior to his appointment, Brower served as executive assistant manager, Rooms Division at The Ritz-Carlton, Sarasota .  In addition to his years with The Ritz-Carlton Hotel Company, Brower also held positions with The Hotel Nikko at Beverly Hills and several Hyatt Hotels in California . 

Brower graduated from the Rochester Institute of Technology with a Bachelor of Arts in Hotel/Resort Administration.  He also has a designation from the American Hotel and Lodging Association as a Certified Rooms Division Executive.

Located in the heart of Sedona�s romantic Red Rock Country, L�Auberge de Sedona has won numerous honors including recently being named �#1 Country Hotel� for North America by Departures Magazine , one of the �50 Romantic Retreats in the World� by Travel + Leisure and one of the �World�s Best Places to Stay� in Conde Nast Traveler�s Ninth Annual Gold List.  Just 28 miles south of Flagstaff , a two-hour drive from Phoenix , L�Auberge is spread throughout eleven acres in the creek-side canyon.  The property�s 33 secluded cottages, award-winning restaurant and 21-room Lodge make for a romantic getaway with panoramic views of the famous Red Rocks.  The newly renovated cottages and lodge rooms all feature elegant Country French interiors which complement the tranquil surroundings. 

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Contact:
L�Auberge de Sedona
1-800-272-6700
www.lauberge.com
Also See: L'Auberge de Sedona Renovation Features Refurbishment of Intimate Oak Creek Cottages in Arizona's Red Rock Country / Aug 2002


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