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  Kevin Clayton Named National Director of
Full Service Development for Choice Hotels

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SILVER SPRING, Md. (Jan. 21, 2004) -- Choice Hotels International, Inc. (NYSE:CHH) announced that Kevin Clayton has been named national director of full service development for Choice Hotels’ Quality and Clarion full service brands, and Clarion’s new brand extension, the Clarion Collection.

In his new position, Clayton is responsible for promoting the growth of the Quality and Clarion hotel brands across the continental U.S.  He works out of his Anaheim, California office.

A 27-year hospitality veteran, Clayton began his career at Choice Hotels in November, 1990. He most recently held the position of national director of franchise sales, full service hotels.  Earlier Choice positions include franchise service director, senior director of franchise services and regional vice president of franchise services. Prior to his career with Choice Hotels, Clayton’s management career included positions with Hilton Hotels and Radisson Hotels. 

“Kevin brings tremendous operational and sales expertise to the full service development team,” said Ron Burgett, vice president, franchise sales and development and the executive to whom Clayton will report.  “His knowledge of Choice Hotels’ Quality and Clarion brands will allow him to attract and service full service hotels – especially those that are likely candidates for the new Clarion Collection brand extension, which features historic or boutique hotels with strong local recognition and unique designs or features.”

Kevin Clayton holds a bachelor of arts degree from Idaho State University and a master’s degree in public administration from BrighamYoung University.  He was awarded National Manager of the Year honors from two different management companies and has held various teaching positions in college hospitality programs. 

Choice Hotels International, Inc. (NYSE:CHH) franchises more than 5,000 hotels open and under development worldwide under the Comfort Inn, Comfort Suites, Quality, Sleep Inn, Clarion, MainStay Suites, Econo Lodge and Rodeway Inn brands in 47 countries and territories. 


 
Contact:
Dorothy Dee
Tel:  (301) 592-6197
www.choicehotels.com
Also See: The Peabody Court in Baltimore and The Hotel Cosmos in San Francisco - First to Carry the Clarion Collection Brand / May 2003


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