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Park Plaza Brands from Olympus Hospitality Group |
MINNEAPOLIS (September 17, 2003) � Carlson Hotels
Worldwide today announced that the company has acquired full ownership
of the Park Inn and Park Plaza hotel brands from its joint venture partner,
Olympus Hospitality Group. The acquisition is strategically significant
in consolidating Carlson's global ownership of the Park brands and it is
expected to bring a new era of brand clarity and growth to Park Plaza and
Park Inn hotels. Financial terms of the transaction were not disclosed.
"This important acquisition clarifies the future of the Park Plaza and Park Inn brands as key members of the Carlson Hotels' portfolio," said Jay Witzel, president and chief executive officer of Carlson Hotels Worldwide. "Since we began developing and marketing Park Plaza and Park Inn three years ago, we have made great strides in separating the two brands into their respective market segments while aligning and expanding each brand globally. This acquisition demonstrates our commitment to the future of the Park brands and allows us to focus on accelerated growth and even more global consistency to ensure guest experiences meet or exceed expectations at Park Plaza and Park Inn locations." Today there are 34 Park Plaza hotels operating in 13 countries and 68 Park Inn hotels in six countries. Park Plaza® Hotels & Resorts, positioned in the mid-scale segment of the full-service hotel category, is known for its great value and customer-focused service culture; while Park Inn hotels is a unique emerging hotel brand offering a relaxed environment in the economy category and is poised for aggressive global growth. In a separate transaction, Carlson acquired the rights to the Park Plaza
and Park Inn brands in the Asia Pacific region of the world from an Asian
Company called Park Plaza Kemayan. This allows for exciting new growth
opportunities according to Paul Kirwin, president and managing director
of Carlson Hotels Asia Pacific.
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Contact:
Kristi Arndt 763-212-5626 Carlson Hotels Worldwide [email protected] http://www.parkplaza.com |
Also See: | Carlson Hotels Worldwide Acquires Sydney-based Park Plaza Kemayan Ltd's Franchise Rights for the Park Plaza and Park Inn Hotel Brands in the Asia Pacific Region / July 2003 |