“We interviewed several vendors looking for a high quality service provider and found a good partner with Unirez,” said Kimberly Kalkoff, Executive Director Sales and Marketing for Heartland”. Their ASP technology meets our needs as an independent hotel chain by putting us in the right places for today’s marketing opportunities,” she added.

“We are very exciting about working with Heartland Inns. At the chain level, we will be able to provide Kimberly management reports that will give her both individual property detail as well as chain level summary production and source information,” said Hendrickson. "In addition, our Client Care department will be able to respond to any support issues the hotels may have in a quick, professional manner,” he noted.

Sandy Minard, Director of Operations for Heartland agreed. “The real time access and on demand reports have been a benefit to our Heartland Inns maximizing revenues. We believe Unirez has helped our hotels capture more business with their technology. And their service has been great!”

Heartland Inns owns and operates 19 hotels in the nation’s heartland. Known for outstanding, friendly service and comfortable accommodations. Heartland has a very loyal following and a high level of repeat guest.

Founded in 1999, Unirez is the fastest growing hotel reservation services company in the world with over 2800 client hotels representing in excess of 475,000 rooms. In its annual ranking of worldwide reservation services companies in 2001, Hotels Magazine noted that Unirez jumped from 10th place position in 2000 to 3rd place in 2001 following a year of 300% growth. During the following 12 months, Unirez added nearly 1000 additional hotels to its global portfolio.

Based in Dallas, Unirez owns and operates its own reservations system utilizing the ASP model, which allows all applications to run via the Internet. The Unirez system provides a revolutionary benefit to its users by allowing each hotel to manage all of its information by automatically uploading rates, availability and descriptive information on-line and in real time to the various electronic distribution channels. In addition, each distribution channel including GDS, Internet and Voice can be managed independently. The Unirez system incorporates advanced features including group and corporate direct booking capability, sophisticated management reporting, seamless connectivity to all global distribution systems, bookings through most of the largest hospitality Internet sites, 24-hour private label voice services, and on-line capabilities for individually branded web sites. Detailed information about Unirez can be found at www.unirez.com.