Hotel Online  Special Report

   
Bethesda-based E-site Marketing Expands
With Prestigious New Clients

Bethesda, Maryland - March 2, 2002 - Felix B. Laboy, president and Robert Dawson, vice president, of E-site Marketing, L.L.C. announce the further expansion of their hospitality Internet marketing company.

Launched in March of 2000, this once-fledgling marketing firm has rocketed to a preeminent position in the hospitality marketing industry.  New clients include both American and international hospitality firms. E-site Marketing has grown its customer base 1,700% since its launch, and presently serves 40 clients that represent over 400 hotels and resorts.  Furthermore, E-site's revenues have also increased by over 839% attesting to the success of their trademark website development and Internet marketing process, extraordinary customer service and a positive return on investment for their clientele.
 

"We are pleased that 55% percent of our new business is generated from referrals and presently accounts for 40 percent of our total revenue for the company. This is exciting news in a tougher economy," says Felix Laboy, the 39-year-old who established E-site Marketing with 31-year old Robert Dawson, after an impressive marketing career in the hospitality industry.

"Our firm's newest clients add to the prestige of E-site Marketing and secure its place as a leader of the industry," comments Robert Dawson.

The client lists includes the following:

Destination Rockies, six Colorado resorts, for which E-site Marketing will develop a comprehensive marketing program that includes website maintenance, search engine optimization, linkage research and acquisition, and website traffic reporting and analysis.

L'Auberge Del Mar Resort and Spa, a luxury property located in Southern California, for which E-site Marketing will develop and implement a comprehensive Internet program that includes search engine optimization, linkage research and 

Felix B. Laboy, President & co-founder, E-site Marketing, L.L.C.

Mr. Laboy has created a niche by launching the first Internet marketing company that specifically targets the needs of the hospitality industry. 

Most recently, Mr. Laboy was executive vice president of the Puerto Rico Convention Bureau. Mr. Laboy had been with the bureau since 1994, and in that time, opened five new sales offices and increased sales by over 300 percent. 

Before joining the Puerto Rico Convention Bureau, Mr. Laboy was director of marketing for the ANA Hotel (a Westin Hotel) in Washington D.C. Prior to that, he spent six years with The Ritz-Carlton Hotel Company, L.L.C. Mr. Laboy served the company in several posts, including director of sales for The Ritz-Carlton, Washington D.C. before ultimately becoming director of sales and marketing for The Ritz-Carlton, Pentagon City. 

After graduating from the School of Hotel Administration at Cornell University, Mr. Laboy began his hospitality career in food & beverage operations at The Four Seasons Hotel, Washington, D.C. He followed that with a director of sales position at The Georgetown Inn, a boutique hotel also in Washington, D.C. 

acquisition, website traffic reporting and analysis, website maintenance, and general consulting.

Cliveden House, one of England's most prestigious, spectacular country house estates overlooking the River Thames in Berkshire, only 40 minutes away from central London by motor. E-site Marketing will design and develop a new website and implement a comprehensive Internet marketing program that includes search engine optimization, linkage research and acquisition, website traffic reporting and analysis, website maintenance and general consulting.

Cliveden Townhouse, located in the heart of busy London between Chelsea and Knightsbridge, The Cliveden Town House offers 35 Edwardian-period rooms and suites and quiet classic gardens. Because of its unique setting and service, The Cliveden Town House has been awarded the 2000 AA Five-Star Award, and the distinction of "2000 Most Excellent London Hotel" by Johansens. E-site Marketing has been contracted to design and develop a new website, and implement a comprehensive Internet marketing program that includes search engine optimization, linkage research and acquisition, website traffic reporting and analysis, website maintenance, and general consulting.

The Royal Crescent Hotel, located slightly more than an hour by rail from London, this luxury setting provides accommodations designed to heighten guests' enjoyment of the historic city of Bath. Built in the Georgian style between 1767 and 1775, The Royal Crescent Hotel offers 45 bedrooms, including 16 suites, furnished in elegant eighteenth-century style. The Bath House, located in the hotel's former stables, pampers guests with massage and spa treatments. Secluded gardens and private dining complement the city of Bath's amenities, including theater, waterway excursions, and sightseeing, from the nearly 2,000-year-old Roman baths to the city's famed Georgian architecture, and help make this one of only two Grade 1-listed hotels in the United Kingdom. E-site Marketing has been contracted to design and develop a new website, and implement a comprehensive Internet marketing program that includes search engine optimization, linkage research and acquisition, website traffic reporting and analysis, website maintenance and general consulting.

 

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Contact:
Brendalys Bengochea
Director of Operations
E-site Marketing L.L.C.
[email protected]
www.esitemarketing.com


 
Also See Puerto Rico Convention Bureau and El Cid Mega Resort Use E-site Marketing to Improve On-line Marketing / March 2000 


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