• AH & MA�s John Russell Selected As Keynote Speaker
• Marriott�s William Tiefel and Hotel Capital Advisers� Charles Henry To Co-Chair Conference 

The conference will be held March 21-23, 2001 in Washington, DC, at the Marriott Wardman Park Hotel. 

To meet the industry�s demand, Dean Butler declared, �Cornell has gone all-out in soliciting the advice and counsel of industry executives through a pre-conference Key Industry Issues Survey and aggressively recruiting some of the most sought-after analysts to headline a conference program that visibly raises the bar.�
�The seriousness of our commitment to provide a conference unlike any other in the industry is implicit in the stature of leadership we have enlisted,� said Dean Butler. He announced that the conference will be co-chaired by Charles S. Henry, president of Hotel Capital Advisers, and William R. Tiefel, vice chairman of Marriott International, Inc., and will feature a March 22 keynote address by John Russell, chairman of the board of the American Hotel & Motel Association and executive director of Cendant�s Travel Division. 

In addition, to develop the content for this year�s conference, The Hotel School has conducted a Key Industry Issues Survey of hospitality executives that identifies and explores the key challenges they will face in the next three to five years. Findings from the survey helped shape the program and will be a focus of the conference panel, "Excellence Through Knowledge," co-moderated by Professor Cathy Enz, executive director of the center for hospitality research, and Roger Cline, partner, Arthur Andersen.

Professor Thomas P. Cullen, associate dean for industry and international affairs, and director of Cornell�s strategy conferences, spearheaded the conference format which features panel discussions co-moderated by Cornell Hotel School faculty and top-level executives from leading hospitality companies, focusing on marketing, financial and asset management, trends in technology, and strategic management.

Cullen said the panels will forego the traditional "parade of presenters" offering individual briefings, in favor of open discussions between sought-after analysts, and interaction between panelists and audiences. "We are assembling some of our industry's most knowledgeable leaders and some of its most provocative idea people, and we're going to set a match to that high-octane mixture," Cullen said. "It's going to be a lively ride."

Panel topics and moderators include:

Managing Tomorrow: A Strategic Look
Eric Danziger, President & COO, Carlson Hotels Worldwide
Associate Dean Tom Cullen

Creating Customer Value: Every Day, Every Stay
Michael Jannini, Executive Vice President Brand Management, Marriott International, Inc.
Professor Leo M. Renaghan

Technology, e-Commerce, and Competitive Advantage
Ting Ho, Vice President Strategic Planning, Zoho Corporation
Professor Gabriele Piccoli

Excellence Through Knowledge: Tomorrow's Solution
Roger Cline, Partner, Arthur Andersen
Professor Cathy Enz, Executive Director, Center for Hospitality Research

CEO Panel Discussion
Thomas. H. Hewitt, Chairman of the Board & CEO, Interstate Hotels Corporation
Dean David W. Butler

Financial Strategies: Discovering Hidden Value
Charles Henry, Principal, Hotel Capital Advisers, Inc.
Professor Steve Carvell

The Cornell Hotel School will also host the Hospitality Industry Strategy Conference � Europe May 21-23, 2001 at the Hilton London Metropole in London, England.
 

THE CORNELL HOTEL SCHOOL

Founded in 1922, Cornell University's School of Hotel Administration was the nation's first collegiate course of study in hospitality management. The only hotel school in the Ivy League, it is recognized as the preeminent institution of hospitality management education, and its graduates are leaders of major hotel companies, trade associations, and educational institutions. The Hotel School encompasses the world's foremost hospitality management faculty, the hospitality-focused Nestlé Library, the 150-room Statler teaching hotel, the Center for Hospitality Research, and the Cornell Hotel and Restaurant Administration Quarterly. The Hotel School offers the Masters of Management in Hospitality graduate degree as well as bachelor's, and doctoral degrees in hospitality management, and sponsors the annual Cornell University Conferences on Hospitality Industry Strategy in the US and Europe.